Brand managers may push too hard with coupons or other price incentives to the point that customers will refuse to buy the product without them.

Name: Brand managers may push too hard with coupons or other price incentives to the point that customers will refuse to buy the product without them.
Brand: Quizplus
Rating: 4.8 (56 reviews)

Question

Quizplus · Accepted Answer

Excessive use of coupons or discounts can condition customers to expect lower prices, leading them to wait for promotions rather than paying full price.

Brand Managers May Push Too Hard with Coupons or Other