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Bratwurst Is Not a Food Typically Eaten in the Southeastern

Question 42

Multiple Choice

Bratwurst is not a food typically eaten in the southeastern United States.To determine how to encourage Southerners to eat more bratwurst,a manufacturer conducted a survey in which it asked,"If bratwurst were going to a picnic,what kind of clothes would it wear?" and "Of the foods in your refrigerator now,what would a bratwurst most want to socialize with?" This survey used .


A) biofeedback techniques
B) hypothetical testing
C) ethnographic methods
D) projective techniques
E) concept testing

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