John H.Harland Company is a large company with 5,200 employees and almost $800 million in sales .The company is best known for printing personal and business checks.Harland Analytical Services is a technology company that produces software that enables banks to gauge the behavior of their customers by tracking their spending habits.In addition,Harland owns Scantron,a computerized testing and assessment company.The for John H.Harland Company includes its check- printing business,its financial software business,and its testing and assessment business.
A) market penetration
B) business portfolio
C) functional plan
D) market classification
E) marketing mix
Correct Answer:
Verified
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