Which of the following is the term for the firms and individuals who help move a product to the consumer or the business user?
A)third- party logistics providers
B)strategic allies
C)channel intermediaries
D)channel leaders
E)enterprise resource planners

Question

Quizplus · Accepted Answer

Channel intermediaries are firms or individuals that assist in moving a product from the producer to the consumer or business user, acting as a link in the distribution chain.

Which of the Following Is the Term for the Firms