A manufacturer of toilet tissue sent its brand mascot to help refurbish restrooms at fairgrounds across the country.As part of this project,each restroom was to provide fairgoers with a clean oasis featuring aromatherapy,soothing music,constant maintenance,and premium toilet tissue.Newspaper articles about the company's role in making restrooms inviting are an example of .

Question

Quizplus · Accepted Answer

The newspaper articles about the company's role in refurbishing restrooms serve as publicity, which is unpaid media coverage that can enhance the company's public image.

A Manufacturer of Toilet Tissue Sent Its Brand Mascot to Help