Solved

Advertising Has Some Shortcomings

Question 24

Multiple Choice

Advertising has some shortcomings.What is NOT one of them?


A) It does not make the audience feel the need to respond.
B) It is impersonal.
C) It carries on one- way communication with the audience.
D) It can be very costly.
E) It does not allow the marketer control over when the message will appear.

Correct Answer:

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