Two teachers purchased art supplies for their classes.One paid $103.45 for eight large boxes of crayons.The other teacher purchased ten identical boxes for $105.55.The second teacher got more for her money because she took advantage of a quantity discount,a reduced price for buying ten or more boxes.Which element of the marketing mix most directly relates to these purchases?

Question

Quizplus · Accepted Answer

The element of the marketing mix that most directly relates to the purchases is "price," as the second teacher received a discount for buying in larger quantity.

Two Teachers Purchased Art Supplies for Their Classes