Is positive self-regard a universal desire? A recent study by Sedikides,Gaertner,and Toguchi (2003)found that
A) members of collectivistic countries self-enhance less than members of individualistic countries.
B) members of collectivistic countries and members of individualistic countries both self-enhance on traits valued by their respective cultures.
C) members of collectivistic countries self-enhance more than members of individualistic countries.
D) members of collectivistic countries self-enhance just as much as members of individualistic countries, but they do so in a more secret manner.

Question

Quizplus · Accepted Answer

The study found that both collectivistic and individualistic cultures engage in self-enhancement, but they do so on traits that are valued within their respective cultures.

Is Positive Self-Regard a Universal Desire? a Recent Study by Sedikides,Gaertner,and