The Merchant Model is all of the following except:
A) A model that offered no risk to the third-party site as long as they sold the room for a price above what was negotiated from the hotel
B) A financial model where third-party websites negotiate net rates from hotels and mark up the price to what the market will bear
C) A model that was created after September 11, 2001, in response to the hotel industry's need to fill vacant rooms
D) A commission structure where each company takes a 10% commission for bookings to a hotel
Correct Answer:
Verified
Q22: Which of the following is not a
Q23: The internet has _ the marketers' ability
Q24: Permission-based marketing is:
A) Where consensual data is
Q25: Organic search listings are on the_ of
Q26: Proprietary marketing databases:
A) Offer a competitive advantage
Q28: There are two types of email data:
A)
Q29: Spam is all of the following except:
A)
Q30: In the developing stages of the internet,
Q31: The text notes that, "Some sectors, such
Q32: Database marketing has four fundamental components:
A) Strategy,
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