Any business that competes for the same customers in the same product class at the same point in time is known as macro competition.

Question

Quizplus · Accepted Answer

Macro competition refers to the broader competitive environment, including all potential competitors across different product categories or industries that vie for the same consumer dollars, not just those competing for the same customers in the same product class at the same point in time.

Any Business That Competes for the Same Customers in the Same