Mimi goes shopping in Paris for a classy swimsuit, with a budget of 300 Euros. She spots a lovely one on the Champs-Elysées and makes an impromptu decision. She takes it to the counter, pays a whopping 450 Euros and takes it home. Later, she looks at herself in the mirror. 'This swimsuit is so well-cut I can wear it for years. What's more it makes me look great!' Mimi has just:

Question

Quizplus · Accepted Answer

Mimi is justifying her decision to spend more than her budget by emphasizing the positive aspects of the swimsuit, which aligns with dissonance theory. Dissonance theory suggests that when we make a decision that conflicts with our beliefs or behaviors (like spending more than intended), we try to justify our decision to reduce the psychological discomfort (dissonance) it causes.

Mimi Goes Shopping in Paris for a Classy Swimsuit, with a Budget