Competitive intelligence aims to:
A)Forecast competitors' behavior,predict their reactions,and explore how their behavior may be influenced
B)Forecast competitors' future financial performance and analyze responses to their previous strategic initiatives
C)Explore how rivals' behavior could be positively influenced in the firm's interest,and signal the firm's strategic initiatives
D)Collect information about rivals in other countries and,especially,to forecast their attacks against the focal firm's domestic market

Question

Quizplus · Accepted Answer

Competitive intelligence aims to collect data and information about competitors' behavior, predict their reactions to various scenarios, and explore how their behavior may be influenced. This information helps firms make strategic decisions and stay ahead of their competitors. Option B only focuses on predicting competitors' financial performance, while Option C suggests influencing competitors' behavior in the firm's interest, which may not be ethical. Option D only focuses on foreign rivals, while competitive intelligence aims to gather information about all competitors.

Competitive Intelligence Aims To