Rotter's theory of personality emphasizes

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Rotter's social learning theory emphasizes the role of expectancies in guiding our behavior. Specifically, he proposed that individuals develop expectancies about whether their behavior will lead to positive or negative outcomes, and these expectancies guide their behavior in future situations. Past patterns of reinforcement may influence the development of these expectancies, but the emphasis is on the individual's beliefs and expectations rather than on past experiences alone. Rotter did not focus on biological factors or unconscious processes in the same way as other theorists, such as Freud or Jung.

Rotter's Theory of Personality Emphasizes