Which of the following is true of Point-of-Purchase displays?

Question

Quizplus · Accepted Answer

Many retailers do ignore or throw out Point-of-Purchase displays, especially if they are poorly designed or not relevant to their customers. However, it is not true that they are noticed only by a few consumers, rarely get shipped to stores, or are often poorly constructed. In fact, well-designed and strategically placed Point-of-Purchase displays can be highly effective in influencing consumer behavior at the point of sale.

Which of the Following Is True of Point-Of-Purchase Displays