Internal company data such as customer service reports and customer complaints are considered sources of primary data.
Correct Answer:
Verified
Q4: A concept test seeks feedback designed to
Q5: Developmental advertising is conducted late in the
Q6: A communication test simply explores whether the
Q7: AIO research uses survey data from consumers
Q8: A researcher is said to conduct field
Q10: An agency staffer conducts a test to
Q11: The main advantages of using online sampling
Q12: Focus groups are for generating statistics and
Q13: The text stresses that for research methods
Q14: Copy testing is rarely a good idea,
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents