_______ has emerged as the most significant form of consumer control over information creation and communication.

Question

Quizplus · Accepted Answer

Social media has emerged as the most significant form of consumer control over information creation and communication. Social media platforms such as Facebook, Twitter, and Instagram have given the power to consumers to create and share their content, provide feedback and reviews about products/services, and communicate with businesses directly. This has disrupted traditional marketing methods and given consumers more power to influence the reputation and success of businesses.

_______ Has Emerged as the Most Significant Form of Consumer