In relation to ground beef,consumers respond more positively to an ad describing it as "75 percent lean" than to one referring to its "25 percent fat" content. This is an example of

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This is an example of the framing effect, which refers to how the way information is presented can influence people's perceptions and decisions. In this case, "75 percent lean" frames the beef in a positive light, emphasizing the lean protein content, while "25 percent fat" frames it negatively, emphasizing the fat content. This shows how the same information presented in different ways can lead to different responses from consumers.

In Relation to Ground Beef,consumers Respond More Positively to an Ad