If a direct-mail marketer wished to direct promotional efforts toward the family of ________, efforts need to be directed toward parents and siblings of the family members.
A) orientation
B) procreation
C) immediacy
D) intimacy
E) reference

Question

Quizplus · Accepted Answer

The word "orientation" suggests that the family is the focus, so efforts should be directed towards the parents and siblings who make up that family unit.

If a Direct-Mail Marketer Wished to Direct Promotional Efforts Toward