Which of the following is a valid observation about word of mouth advertisements?

Question

Quizplus · Accepted Answer

Social media has become a powerful tool for companies to generate positive word of mouth through various techniques such as influencer marketing and online reviews. Therefore, option B is a valid observation about word of mouth advertisements. Option A is false because companies can influence word of mouth through excellent customer service or by creating viral marketing campaigns. Option C is also false because the effectiveness of word of mouth depends on the quality of the product or service and the loyalty of customers, regardless of the size of the organization. Option D is also incorrect because companies can encourage positive word of mouth by providing incentives or creating referral programs. Option E is false because the sentiment of word of mouth can be positive or negative regardless of whether it is organic or facilitated.

Which of the Following Is a Valid Observation About Word