Rachel gives Karen a good rating in a performance appraisal because Karen once handled a difficult customer by empathizing with him. Since that incident, Rachel believes that Karen is the smartest and most efficient employee in the organization. Even though Karen has multiple positive attributes to her personality, Rachel makes an overall impression of Karen based on her quality of empathy. This is an example of the
A) bandwagon effect.
B) contrast effect.
C) halo effect.
D) decoy effect.

Question

Quizplus · Accepted Answer

This is an example of the halo effect, where one positive trait or experience of an individual influences the overall impression of their personality or performance. In this case, Karen's empathetic handling of a difficult customer has haloed over Rachel's perception of her overall competence and intelligence.

Rachel Gives Karen a Good Rating in a Performance Appraisal