Since all people go through ageing and the life cycle, these two variables are among the most predictable of all segmentation variables.
Correct Answer:
Verified
Q111: In order to successfully build a position,
Q112: Most marketers have found that undifferentiated marketing
Q113: In order to maximise sales, marketers are
Q114: The Simms Corporation utilises lifestyle variables to
Q115: The marketing research department at Whitney Corporation
Q117: Many marketers believe that behaviour variables are
Q118: One of the reasons demographic variables are
Q119: Which positioning strategy offers consumers a "good
Q120: Geographic segmentation is not feasible for products
Q121: Symbols can provide a strong form of
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents