A relatively routine type of purchase occurs when a buyer re- orders an item that was previously purchased without asking for any product modifications. This is known as:
A) customised order.
B) systems rebuy.
C) new task.
D) straight rebuy.
E) modified rebuy.

Question

Quizplus · Accepted Answer

A straight rebuy is a situation where a buyer re-orders a previously purchased item without asking for any modifications. This type of purchase is relatively routine and does not involve significant decision-making or research. The buyer is simply restocking inventory or replacing depleted supplies.

A Relatively Routine Type of Purchase Occurs When a Buyer