After getting advice from the company mechanic on how to obtain improved petrol mileage for the fleet of cabs, the owner of Sunshine Cabs decided to have the mechanic install Cherry Bomb glass- pack mufflers in all of his cabs to increase the cars' fuel efficiency. In terms of the buying centre, the mechanic filled the role of:
A) decider.
B) gatekeeper.
C) buyer.
D) influencer.
E) user.

Question

Quizplus · Accepted Answer

The mechanic acted as an influencer, providing advice and expertise on how to improve petrol mileage for the fleet of cabs. The decision to install the Cherry Bomb glass-pack mufflers was ultimately made by the owner, making him the decider. The gatekeeper role is typically fulfilled by someone who controls access to information or resources, and it is not clear from the scenario who, if anyone, played that role. The buyer role would be fulfilled by the person responsible for actually purchasing the mufflers, which is also not clear from the scenario. The user role would refer to whoever is using the cabs, which is not relevant to the decision to install the Cherry Bomb mufflers.

After Getting Advice from the Company Mechanic on How to Obtain