When a company offers to sell accessories along with the main product, this is known as:
A) product line pricing.
B) product bundle pricing.
C) optional product pricing.
D) product mix pricing.
E) none of the above

Question

Quizplus · Accepted Answer

Optional product pricing is when a company offers the main product for sale and then offers optional or accessory products along with it. This strategy allows customers to customize their purchase according to their needs or preferences.

When a Company Offers to Sell Accessories Along with the Main