Vesna has just purchased a new iPhone. After she arrives home, she quickly tests the product and its features, comparing her expectations about its functions with observations from her initial tests. Vesna also reflects on how much she expected to pay for the phone. Vesna is engaged in assessing:
A) customer value.
B) satisfaction.
C) lifetime value.
D) relationships.
E) customer sacrifices.
Correct Answer:
Verified
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