A fast food manufacturer estimating a new food item's production costs, selling price, and sales volume is an example of ________.
A)idea screening
B)product development and concept testing
C)product analysis
D)commercialization

Question

Quizplus · Accepted Answer

Estimating production costs, selling price, and sales volume is part of product analysis, which is the process of evaluating a product's potential success in the market based on factors such as production costs, pricing, and competition. This comes after idea screening and product development but before commercialization.

A Fast Food Manufacturer Estimating a New Food Item's Production