The relationship of Burger King and McDonald's provides an example of multimarket competition where market commonality exists.

Question

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Burger King and McDonald's are both fast food restaurants that compete in multiple markets, such as price, quality, and location. This makes them an example of multimarket competition. Additionally, market commonality exists between the two companies as they both serve the same target market of fast food consumers.

The Relationship of Burger King and McDonald's Provides an Example