Late movers are those firms:
A) that do respond to a competitive action but only after considerable time has elapsed after the first mover's action and the second mover's response.
B) that respond to a first mover's competitive action often through imitation or a move designed to counter the effects of the action.
C) that take an initial competitive action (either strategic or tactical).
D) that stay in a declining industry.

Question

Quizplus · Accepted Answer

Late movers are firms that respond to a competitive action, but only after considerable time has elapsed after the first mover's action and the second mover's response. They are not the initial competitive actors, but rather enter the market later in response to the actions of others.

Late Movers Are Those Firms