Will received an "A" on his personality test and a "D" on his history test. He blames the "D" on the difficulty of his history textbook and the "A" on his mastery of personality psychology. Will is engaging in ______ bias.

Question

Quizplus · Accepted Answer

Will is exhibiting self-serving bias by attributing his success to internal factors (his own abilities) and his failure to external factors (the difficulty of the textbook), which protects his self-esteem.

Will Received an "A" on His Personality Test and a "D