Constraints in the theory of consumer behaviour:
A)have no bearing on choices individuals make.
B)are the only influence on consumer choices.
C)are measurable in principle.
D)restrict choices.

Question

Quizplus · Accepted Answer

Constraints in the theory of consumer behaviour refers to factors that limit the choices available to consumers, such as budget, time, availability, and location. These constraints can restrict the consumer's ability to purchase what they want or to make their preferred choices. Therefore, D is the correct answer as constraints do restrict the available choices.

Constraints in the Theory of Consumer Behaviour