When the firm considers the sales force a training ground for sales and marketing managers, ____________________ may participate in the recruiting process to ensure new salespeople have management potential.

Question

Quizplus · Accepted Answer

Top-level managers are the best choice as they are typically the ones responsible for identifying and grooming future managers within the organization. They have the experience and knowledge necessary to identify salespeople who have the potential to become effective sales and marketing managers.

When the Firm Considers the Sales Force a Training Ground