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Which Two of the Following Are Identified in the Textbook

Question 8

Multiple Choice

Which two of the following are identified in the textbook as non-traditional media gatekeepers and influencers in today's new media environment?


A) CEOs - People who lead the world's major corporations
B) Bloggers - People who write weblogs for virtual communities of like-thinking participants
C) Citizen journalists - Regular citizens who have access to information and the technology to share it
D) Marketers - People who control the marketing dollars within organizations
E) Dominant coalition - People who make major organizational decisions and control organizational resources B and

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