In some situations, practitioners craft messages that explain or reinforce organizational credibility or trustworthiness.Which one of the following obstacles is this effort designed to overcome?

Question

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This effort is designed to overcome prior ethos obstacles, which are obstacles that stem from the audience's prior beliefs about the organization's credibility or trustworthiness. By crafting messages that explain or reinforce the organization's credibility or trustworthiness, practitioners can work to overcome any negative beliefs or perceptions held by the audience.

In Some Situations, Practitioners Craft Messages That Explain or Reinforce