According to marketing managers, each of the following is an example of a sales driver EXCEPT:
A)distribution
B)government regulation
C)special promotions
D)the price

Question

Quizplus · Accepted Answer

Sales drivers are factors that lead to an increase in sales. Distribution, special promotions, and price are examples of sales drivers because they directly impact the customer's decision to buy a product. Government regulation, on the other hand, is not a sales driver since it is an external factor that is outside the control of the marketing manager and does not directly influence the customer's purchasing decision.

According to Marketing Managers, Each of the Following Is an Example