New Balance Athletic Shoes, Inc. claimed its shoes were "made in Canada" when actually the shoe soles and most of the uppers were made in China. The shoes were assembled in Canada but the Canadian government did not think that assembling the shoes in Canada was enough to use the "made in Canada" logo. New Balance used:

Question

Quizplus · Accepted Answer

New Balance used contract manufacturing by having the shoe soles and most of the uppers made in China and then assembling the shoes in Canada. However, this did not meet the Canadian government's standards for using the "made in Canada" logo.