In the 1960s, U.S. President Kennedy developed what is known as the Consumer Bill of Rights. This legislation was developed to protect consumers from unscrupulous marketers and guaranteed consumers to four fundamental rights, including the right to be informed, the right to choose, the right to be protected and the right to be heard.
More recently, the Children's Online Privacy Protection Act (1998) Act has been legislated in the U.S. Many laws such as these are the results of:
A) marketing ethnicity.
B) government intervention.
C) consumerism.
D) constructive marketing.
Correct Answer:
Verified
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