A yacht manufacturer releases a press release that states: "We make luxury 50, 100, 150, and 200 foot yachts, as well as, hobby fishing boats, and jet skis." The competition would view this as which strategy?
A) selective specialization
B) full coverage
C) market specialization
D) product specialization
Correct Answer:
Verified
Q114: Loving Care Pets manufactures dog food specifically
Q115: When John's Auto Shop merged with Mike's
Q116: Which marketing strategy would most likely offer
Q117: The market-product grid:
A)enumerates all possible competitive firms.
B)shows
Q118: The more a marketing plan is based
Q120: Which of the following is an advantage
Q121: The following note was sent out after
Q122: Which statement best reflects the advice given
Q123: An aid that helps to implementing a
Q124: As the marketing manager for gizmos at
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents