Which of the following is an important guideline when using fear appeal?
A) Be sure to make it appeal to children.
B) Avoid any reference to death or dying.
C) Make the appeal so strong that it appears humorous.
D) Don't make the appeal so strong that consumers want to avoid the advertisement.
Correct Answer:
Verified
Q41: An ad for Hydroxycut, an advanced weight
Q42: Fear appeals suggest to the consumers that
Q43: Information and persuasive content can be combined
Q44: Many commercials that use sex appeals gain
Q45: All of the following are correct statements
Q47: An ad for Kraft salad dressings uses
Q48: Which market is the largest for product
Q49: North America's dairy farmers and milk processors
Q50: Which of the following statements describes a
Q51: All of the following are true statements
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents