You are very excited because you just finished planning a week's vacation in Spain. You spent the last week searching for wineries and B&Bs to visit and stay at. Yesterday, while checking an online news site, the banner ad read: 'Top Rated Winery in Spain...2 for 1 special, Click here!" This specific ad popped up because of:

Question

Quizplus · Accepted Answer

This is an example of behavioural targeting because the ad was likely shown to the individual based on their past online search history and browsing habits for wineries and B&Bs in Spain.

You Are Very Excited Because You Just Finished Planning a Week's