New Balance recently spent $13 million for time on television and space in selected magazines to promote its athletic shoes. What form of marketing communication did it use?
A) sales promotion
B) advertising
C) personal selling
D) public relations
Correct Answer:
Verified
Q50: Advertising is:
A)a method used to get a
Q51: The communication flow from receiver back to
Q52: Which of the following would be considered
Q53: Which of the following statements about advertising
Q54: Which element of the promotional mix has
Q56: Which of the following is NOT a
Q57: Ann recently saw an ad for Claritin,
Q58: Advertising, personal selling, sales promotion, public relations,
Q59: Which of the following would be LEAST
Q60: A multiple choice writer tries to write
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