Specialty discount outlets focus on one type of product, such as electronics, or books, at very competitive prices. These outlets are referred to in the trade as:

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Specialty discount outlets are often called "category killers" because they dominate their particular product category with extremely low prices and a wide selection of products. Hypermarkets and supercentres refer to larger stores that sell a variety of products, while merchandise stores is a vague term that could apply to any type of retail store.

Specialty Discount Outlets Focus on One Type of Product, Such