Global Pigeon Supplies is one of the biggest retailers of racing pigeon supplies in the country. The storeowner describes the store as "the Sam's [Club] of pigeon supplies." Which product breadth/depth assortment would best fit this store?

Question

Quizplus · Accepted Answer

The store is described as "the Sam's [Club] of pigeon supplies," which suggests that it has a narrow product breadth (only pigeon supplies) but a deep product depth (a wide variety of pigeon supplies).

Global Pigeon Supplies Is One of the Biggest Retailers of Racing