Post Oreo cereal consists of chocolate cereal pieces that taste a lot like Nabisco's Oreo cookies. This cereal is an example of:

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Post Oreo cereal is an example of co-branding, where two established brands partner to create a new product that combines the strengths of both brands. In this case, Post (manufacturer branding) has teamed up with Nabisco's Oreo cookies (manufacturer branding) to create a cereal that tastes like an Oreo cookie. Mixed branding involves a company using multiple branding strategies, while generic branding refers to products that are not branded at all.

Post Oreo Cereal Consists of Chocolate Cereal Pieces That Taste