One downside of using a multibranding strategy is:

Question

Quizplus · Accepted Answer

Multibranding strategy can be complex and expensive to implement as it requires separate branding and marketing efforts for each brand. This can also lead to internal competition among the brands and ultimately result in market confusion. However, it can also increase market acceptance if the brands cater to different target audiences and have unique value propositions. The quality of the product branding innovation is not necessarily affected by the multibranding strategy.

One Downside of Using a Multibranding Strategy Is