Prada and Gucci products most likely use which pricing strategy?
A)Penetration pricing.
B)Skimming pricing.
C)Prestige pricing.
D)Price lining.

Question

Quizplus · Accepted Answer

Prada and Gucci are luxury brands, and they use prestige pricing to signify high quality, exclusivity, and status to their customers. They set high prices to create an impression of luxury and prestige in the minds of the target market.

Prada and Gucci Products Most Likely Use Which Pricing Strategy