Franchising usually is used when developing a focused network.

Question

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Franchising is a common strategy used when developing a focused network of businesses under the same brand name and operating system. The franchisor grants the franchisee the right to use their name, products, and services, in exchange for payment of royalties and other fees. This allows for consistent branding and operations across multiple locations, creating a more unified and recognizable brand.

Franchising Usually Is Used When Developing a Focused Network