Secondary data are
statistics and information that are available as a result of previous research.
based on data newly collected for a specific research purpose.
based on information gathered by someone else, but not yet published.
any of the above, depending upon why the marketer is doing the research.
data gathered for secondary areas of the firm like marketing research and accounting.

Question

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The Answer of Secondary data are
statistics and information that are available as a result of previous research.
based on data newly collected for a specific research purpose.
based on information gathered by someone else, but not yet published.
any of the above, depending upon why the marketer is doing the research.
data gathered for secondary areas of the firm like marketing research and accounting.

Secondary Data Are Statistics and Information That Are Available as a Result of a Result