Which of the following is correct with regard to the concept of a "product"?
The product is made up of the visible features and benefits.
When consumers buy a product, they are also buying an image and a reputation.
Products are normally classified into two basic groups: those that are consumed in a short period of time and those that last a long time.
The value package is the objective features of the product.
For a computer, most items in the value package are tangible.
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