A Company's Board of Directors Chooses to Provide a Comprehensive

A company's board of directors chooses to provide a comprehensive health care plan for the families of all employees, despite the large cost. They argue that this will not only increase the number of employees who stay with the firm, and thus reduce some costs involved in employee turnover, but also increase the employees' diligence and industry. What general principle is being argued by the board of directors?

A) Ethical decisions should be assessed on their moral value, not on their value in dollars and cents.
B) Some activities that decrease shareholders' wealth may have intangible benefits which increase the strength of the company overall.
C) In a conflict between stakeholders in a company, the most important stakeholder is not always the shareholders.
D) When a conflict of interest arises between shareholders and other stakeholders, in general, the correct solution is the one that creates the greatest good for the greatest number of stakeholders.