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Marvel Enterprises, Inc

Question 137

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Marvel Enterprises, Inc. is one of the world's most prominent character-based entertainment companies, owning over 4,700 characters, including Spider-Man, The Incredible Hulk, X-Men, Daredevil, and The Fantastic Four. The company's stock is traded publicly on the New York Stock Exchange.
You have been asked three questions about the financial results in 2012 and 2011:
A) Did the company increase or decrease its relative reliance on creditors for financing the purchase of assets? B) Did the company become more successful or less successful in controlling its expenses while generating sales?
C) Did the company become more efficient or less efficient in using its assets to generate sales?
For each question, (1) name the appropriate ratio for answering the question, (2) calculate the ratio for each of the two years (using the summary data below), and (3) use your calculations to prepare an answer. Marvel Enterprises, Inc. is one of the world's most prominent character-based entertainment companies, owning over 4,700 characters, including Spider-Man, The Incredible Hulk, X-Men, Daredevil, and The Fantastic Four. The company's stock is traded publicly on the New York Stock Exchange. You have been asked three questions about the financial results in 2012 and 2011: A) Did the company increase or decrease its relative reliance on creditors for financing the purchase of assets? B) Did the company become more successful or less successful in controlling its expenses while generating sales? C) Did the company become more efficient or less efficient in using its assets to generate sales? For each question, (1) name the appropriate ratio for answering the question, (2) calculate the ratio for each of the two years (using the summary data below), and (3) use your calculations to prepare an answer.

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A. Increased or decreased rela...

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